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| | | Global Gaming Expo Conference Session | | 1012: Casino Entertainment: Timing Is Everything | | 9:15:00 AM - 10:15:00 AM | The definition of casino entertainment no longer just means recycling the same traditional names. And "sold-out" does not necessarily mean a successful engagement. Today, casino entertainment is not always confined to the showroom stage. It’s Tony Soprano meets Alicia Keys—a new wave of entertainment has arrived. This panel will explore creative ideas to market casino entertainment beyond the traditional boundaries, including creating variety and balanced lineups, utilizing television, radio, Web sites, and record companies, and translating seats into casino revenue.
| Moderator: | | | Tom Cantone - Vice President, Marketing - Foxwoods Resort & Casino | | Panel: | | | Douglas Brown - CEO - Talent Buyers Network | | | Marc Gentilella - Vice President - CelebrityAccess.com | | | Steve Gietka - Vice President of Entertainment - Trump Taj Mahal Casino Resort | | | Sam Madonia - Director of Entertainment - Turning Stone Casino |
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